The «StudMedia» event took place

On January 30, 2026, representatives of the Student Government of Kharkiv National Medical University took part in the «StudMedia» training, organized with the support of the Kharkiv Regional Branch of the Ukrainian Association of Students in partnership with the Youth Council under the Mayor of Kharkiv. The event was dedicated to managing social media pages of student governance bodies.

The speakers of the training were Anna Voloboi, Media Team Coordinator of the Kharkiv Regional Branch of the Ukrainian Association of Students; Artem Prytula, Deputy Head and Designer of the Student Government of KNMU; and Polina Zelenska, Head of the PR Department of the Youth Council under the Mayor of Kharkiv.

During the program, participants explored the fundamentals of branding and visual identity, basics of design and color theory, principles of working with a target audience, content planning, Instagram page analysis, and idea generation for posts and stories.

After each thematic block, participants completed practical tasks, worked in teams, and reinforced the acquired knowledge through hands-on practice. The training was beneficial both for beginners in media and design as well as for more experienced participants.

We express our sincere gratitude to the Kharkiv Regional Branch of the Ukrainian Association of Students and the speakers of the event for a meaningful program and valuable practical experience.